Facebook Cracking Down On Fake Likes

Social media sites have been cracking down on practices that they believe diminish the quality of experience that users enjoy while on their site. For Twitter, that means taking steps to prevent mean and hateful Tweets, while buttock photos and harassment are being brought into the Instagram spotlight. Facebook, though, are concentrating on preventing or... Continue reading →

Ultra Secure Dot Bank TLD Coming Soon

Top Level Domain Expansion Continues With Plans To Launch Secure Dot Bank Domains This Summer fTLD Registry Services has said that banks will be able to start registering new dot bank domain names as soon as May this year, and that the first .bank domains may be available for use by this summer. The dot... Continue reading →

Dot Com Domain Celebrates Its 30th Birthday

30 Years Since The First Dot Com Domain, Symbolics.com Was Registered Symbolics.com was the first ever domain name to be bought and registered by a commercial entity in March 1985, and although it has changed hands since, it remains the oldest registered dot com domain. The first dot com domain was purchased by a tech... Continue reading →

Taylor Swift And Microsoft Aim To Protect Their Brands

Deluge Of New Top Level Domains Causing A Stir With Celebs And Brands Taylor Swift, Richard Branson, and Microsoft have taken steps to try and proactively protect their reputation, buying new top level domains like TaylorSwift.porn, RichardBranson.adult, and Office.porn. Many brands are following suit, as they are forced to decide whether to ignore the potential... Continue reading →

Businesses To Increase Digital Marketing Budgets In 2015

Digital Marketing Becoming Increasingly Important To Business Research conducted by Gartner shows that firms are set to increase their digital marketing budgets by around 17% during 2015, as they look to benefit from mobile marketing, native advertising, and other forms of online marketing. Currently, digital accounts for approximately one quarter of total marketing expenditure, but... Continue reading →

How Important Is Content Marketing To B2B Marketing?

Research by Starfleet Media and Integrated Marketing Summit has revealed some interesting statistics and figures regarding the way that B2B organisations budget for, and perform, content marketing in relation to their overall marketing efforts. As a data lover, I should point out that the survey was conducted on a fairly limited number of organisations (just... Continue reading →