Facebook Cracking Down On Fake Likes

Social media sites have been cracking down on practices that they believe diminish the quality of experience that users enjoy while on their site. For Twitter, that means taking steps to prevent mean and hateful Tweets, while buttock photos and harassment are being brought into the Instagram spotlight. Facebook, though, are concentrating on preventing or... Continue reading →

Americans Hate Facebook

It may have more than a billion members around the world, and many people may struggle to survive without its use, but according to the latest American Customer Satisfaction Index (ACSI), Facebook is the most hated of all social media sites; social media itself ranks as the fourth most hated of all industries. The respective... Continue reading →

Vast Majority Of Advertisers Don’t Understand Native Advertising

Research undertaken by Copyblogger has highlighted the fact that the vast majority of their users do not really understand what native advertising is. Copyblogger demographics are made up of website owners, bloggers, and marketers, indicating that while many of them may use some form of native advertising, they don’t necessarily know that this is what... Continue reading →

Advertisers Shouldn’t Ignore Google+ And Twitter

Google+ has struggled to ignite the efforts of marketers since its launch, but several recent studies would indicate that avoiding it altogether is the wrong approach. Three separate reports show that while advertisers are concentrating their efforts on Facebook, Google+ ads have better click through rates, and Google+ visitors spend more time on the site... Continue reading →

Twitter To Offer Better-Organised Timelines?

Twitter is testing a new feature, called Fave People, in an experimental app. The feature will enable mobile users to be able to select their favourite Twitter people and have a dedicated timeline view that displays posts only from that group. The feature is being tested using the alpha app for Android, which Twitter uses... Continue reading →